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FITNESS SALES DIRECTOR (PATH TO LEADERSHIP & EQUITY) Raleigh

FITNESS SALES DIRECTOR (PATH TO LEADERSHIP & EQUITY)

Full Time • Raleigh
Benefits:
  • Bonus based on performance
  • Company parties
  • Competitive salary
  • Employee discounts
  • Flexible schedule
  • Free food & snacks
  • Free uniforms
  • Opportunity for advancement
  • Profit sharing
  • Wellness resources

FITNESS SALES DIRECTOR (PATH TO LEADERSHIP & EQUITY)

WORKOUT ANYTIME — RALEIGH, NC

This is not a normal job posting.

If you’re looking for:

  •  A predictable paycheck 
  •  A low-pressure environment 
  •  Or a “manager title” without responsibility 
Close this now.

READ THIS FIRST

Are you someone who believes you’re capable of more… but haven’t been given the opportunity?

Have you been:

  •  Outworking people around you but getting paid the same 
  •  Stuck in a role where performance doesn’t matter 
  •  Waiting for a real shot to prove what you can do 
This is that shot.

But understand this:

This is not for most people. It is actually for very few.

This is for someone who wants to:

  •  Take ownership 
  •  Be measured 
  •  Be accountable 
  •  And earn their way into leadership—and potentially ownership over time 
THE REALITY OF THIS BUSINESS

We’re not starting from zero.

  •  The club has 1800 members; you would be responsible for getting it to 2500
  •  Has multiple streams of revenue other than memberships
  •  Is a nationally recognized brand
  •  Is positioned to grow rapidly
The foundation is fixed.

Now it’s time to grow.

This is a turnaround and growth opportunity at the same time. 

THE ROLE

You are the Fitness Sales Director.

You own revenue.

That means:

  •  Membership sales 
  •  Personal training revenue 
  •  Show rate and pipeline performance 
  •  Team output (appointment setters, front desk, trainers) 
You are not “managing.”

You are building and driving the system.

THE 90-DAY PROVE-IT PERIOD

We start with execution.

First 90 days:

  •  Base: $13/hour (~40–45 hours/week) 
  •  Full access to commission + bonus structure 
  •  Clear expectation: produce and grow the business
Targets:

  •  120–140 membership sales/month 
  •  Attrition → 3.5% or lower 
  •  Build and grow PT department 
  •  Establish a high-performing sales team 
HOW YOU GET PAID (DURING BUILD PHASE)

This is not capped income.

  •  10% on membership upfront revenue 
  •  Monthly bonus at $10,000 cash collected 
  •  10% on paid-in-full PT 
  •  8% on financed PT 
  •  10% on PT draft growth 
  •  15% on programs, nutrition, and scan packages 
This is a production role. If you perform, you get PAID.

REAL EARNINGS (EXAMPLE)

This is not hypothetical.

A realistic 8-week production window can generate:

  •  ~$5K base 
  •  ~$4K–$5K commissions + bonuses 
~$9,000+ in 8 weeks when executed correctly 

This is based on expected production, not best-case.

THE KEY LEVER (THIS IS WHAT MAKES THIS DIFFERENT)

At the end of 90 days:

You earn 20% of the net draft revenue you add—permanently added to your paycheck.

Examples:

  •  Add $10,000 → +$1,000/month 
  •  Add $15,000 → +$1,500/month 
  •  Add $20,000 → +$2,000/month 
This becomes your new base as you transition into leadership.

THE GROWTH PATH

This is where this role separates itself.

If you perform, you move up:

Level 1

  •  +300 net members (~2,100 total) 
  •  $50K–$55K salary + commissions + bonuses 
Level 2

  •  +500 net members (~2,300 total) 
  •  $60K–$65K salary + commissions + bonuses 
Level 3

  •  +750 net members (~2,550 total) 
  •  $65K–$70K salary + commissions + bonuses 
This is not capped. This is built to scale. 

LONG-TERM UPSIDE (READ CAREFULLY)

For the right person:

  •  Opportunity to lead multiple locations 
  •  Expansion into higher-level leadership 
  • Potential path to partnership / equity (minimum 2-year track, performance-based)
Nothing is given.

Everything is earned.

WHO THIS IS FOR

  •  Proven sales experience (fitness, retail, automotive, etc.) 
  •  Strong understanding of pipeline (calls → appointments → show → close) 
  •  Competitive, disciplined, and accountable 
  •  Willing to lead from the front 
  •  Wants more than a job 
WHO THIS IS NOT FOR

  •  People who need motivation to work 
  •  People who avoid hard conversations 
  •  People who blame leads, systems, or others 
  •  People who want “ownership” without building anything 
  • People with no sales experience
THE MARKET OPPORTUNITY

  •  $5,000/month in lead generation 
  •  100–150 leads/month already coming in 
  •  Market has been underworked for 8–9 months 
  •  Competitor contracts are expiring now 
This is timing + opportunity + system. 

FINAL FILTER

Let’s be clear:

This is not a “once-in-a-lifetime opportunity” for everyone.

It is for the person who:

  •  Knows they can outperform 
  •  Wants to be paid based on results 
  •  And is ready to prove it 
HOW TO APPLY

Send:

  •  Your sales + leadership experience 
  •  Specific numbers you’ve hit 
  •  Why you believe you’re the right person for this role 
  •  A time you took ownership and turned something around 
  • Why should we pick you to run our organization 
Only apply if you meet these qualifications. If you do not believe you can earn your way to a 60k+ salary in 3-6 months, please do not waste anyone's time. If you can, tell me why!
Email Kris Wilkins directly at kris,wilkins@workoutanytime.com or text 919-370-0511 

Compensation: $3,000.00 - $5,000.00 per month




Apply here.

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WHY SHOULD YOU JOIN THE WOA TEAM?

Paid Training and ongoing Education programs both onsite and/or at our regional training centers.
Great opportunity for advancement with a passionate, rapidly growing brand.
The opportunity to be a part of something bigger than yourself.